Uber

The Uber for Business team’s goals were to reposition their services as part of a larger platform and increase conversions on the site. From site architecture to content strategy to UX design, the new website aligned brand with best practices for the Web.

Uber business platform homepage featuring a cityscape background with sections for rides, meals, and delivery services, each with icons and brief descriptions.
Screenshot of a website with two columns: 'About us' on the left and 'Products' on the right. The 'About us' section includes information about the platform, expense integrations, sustainability, safety, and employee benefits. The 'Products' section
A flyer divided into two sections with the headline "On the move and in control across the globe." The left side shows a man in a business suit looking at a document while sitting in an airplane. The right side displays a cityscape nighttime view wit